Born in Saarbrücken, Germany, and raised near Frankfurt, began a creative journey behind the camera, exploring stories through photography before moving into recruitment and creative consulting.

After chapters in Los Angeles and Portugal, now based in Lausanne, Switzerland, where creative direction, storytelling, and talent strategy meet across borders and industries.

In 2020, founded She Recruits, a platform empowering women in recruitment, HR, and talent acquisition. Currently Creative Director at We Recruit AG in Zurich and Managing Partner at Swiss Premier in Lausanne, blending creativity and strategy to shape brands, teams, and the future of work.

Offers creative direction and brand consulting that help individuals and organizations tell their stories with authenticity and intention.